Georganics uses pure, natural and organic ingredients and each product is hand-crafted in small batches. Ingredients are sourced as locally as possible and packaging is specifically designed to produce no waste to avoid clogging up landfill sites. This way, you can take care of your oral hygiene safe in the knowledge that you are doing well by the planet. Georganics’ journey started when founder Alessandro began to formulate his own toothpaste for him and his friends. Soon after, in 2014, Alessandro founded Georganics when he was offered the chance to supply his local farmer’s market in Crystal Palace. Charles, being an existing customer, joined Georganics in 2017 after leaving the banking world to join a more ethical business. Georganics has grown into one of Europe’s most trusted brands of genuinely natural oral care.