Ecoegg was born out of the lack of alternatives to chemical laden laundry products that were kind to skin as well as being natural and effective. One of Ecoegg’s co-founders, Dawn White, had very sensitive skin and couldn’t use any products that contained harsh chemicals. The realization that Dawn’s sensitive skin seemed to be irritated by washing detergent was the real ‘light bulb’ moment. It was evident that there was a gap in the market for a product that was an alternative to chemical laden laundry products and would be great for adults and babies’ sensitive skin. By harnessing the power of nature we hatched our first product, the Ecoegg Laundry Egg and haven’t looked back! We are passionate about producing eco-friendly products that don’t include any harsh chemicals, are environmentally friendly and good for your health. We are also very proud to manufacture in the UK and never, ever test on animals. Our Mission & Morals — To produce household products that are driven by customers needs, are money saving, environmentally friendly and free from harsh chemicals. We want to revolutionize the way people think about household products by providing innovative and effective alternatives to traditional products. We want everyone to LIVE CLEVER.