Asutra is a team of people that have your back (and elbows, knees, face, mind, and soul). We’re looking out for you so you can keep doing what you’re doing. What does that mean? Well, we believe in active self care. By taking care of yourself on purpose, you’ll feel better both physically and mentally, allowing you to take on anything. As we like to say around here: Self care isn’t selfish. Asutra is women-owned and women-led. We’re able to create products that help women because we’re made up of amazing women. Our natural, safe products are made by hand at an affordable price. We use organic plants, minerals, and essential oils. We never test on animals. None of our products contain parabens, phthalates, or petroleum.